ARTH 2220 Study Guide - Final Guide: Zapruder Film, Leni Riefenstahl, Shepard Fairey

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Document Summary

This chapter traces the concepts of the mass media, the public sphere, and media cultures through. Introduction the twentieth century to the present, looking at how particular media forms have shaped our understanding of information, news events, national and global media events, and our sense of a public. The term masses developed in the industrial revolution to describe the emergence of a massive working class, which had influence on social opinion and social practice. Used negatively, the term masses described anonymity and alienation (from people, community, and productive labor). Mass media is a term that has been used since the 1920s to describe those media forms designed to reach large audiences perceived to have shared interests primarily television, film, newspapers, and radio. By the end of the twentieth century and with the advent of electronic and digital media, the idea of mass media needed to be redefined and reexamined.