ARBUS301 Final: ARBUS 301 - Final Notes
19 Sep 2015
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Document Summary
Value chain sequence of value-adding activities performed by the firm to develop, produce, market, and service a product. Complete business system of the focal firm. Servicing: ex. quality control, receiving, raw materials, ex. Manufacturing, packaging, production/quality control: ex. finishing goods, order handling, delivery, ex. Order taking, promotion, market research: warranty, education, training, upgrades. Product and technology development: ex. production engineering, market testing, r&d. International firms configure their sourcing, manufacturing, marketing etc. on a global scale. Reason: cost savings, increase efficiency, access customers, labour, technology, benefit from foreign partners. Market research r&d sourcing prod. Dell makes many products with their own value chain. Focus on collaboration works with suppliers to make improvements in dell"s value chain. Global sourcing purchase of products/services from suppliers located abroad for consumption in home country. Involves a contract relationship between buyer and foreign supplier. Drivers of global sourcing: technological advances, supply chain growing connectivity between suppliers and customers, globalization entrepreneurship and economic transformation in emerging markets.
