COMM 310 Study Guide - Intelligent Agent, Uch, National Union Of Angolan Workers
Document Summary
Impact existing, under development (imp-least) factory (h,l) turnaround (l,h) strategic (h,h) support (l,l) |b2b:80%, b2c:20%| E-business: internet for org. communication and management of firm; e-commerce: buy/sell g/s electronically biz model: p/s, comp advantage, org devl, mgmt. team value. Proposition: how company"s p&s fulfills needs of customers (e. g personalization, price reduction, product delivery); revenue model: revenue/profit/return on invested capital (advertising, subscription, affiliate, sales revenue, transaction fee) Operations: schedule operations, assemble parts, manufacture products/delivery service, efficiency of plant layout and work-flow design, production inventory (information systems that help forecast and monitor input->transformation->output); 3) outbound logistics: distribution & shipping of finished g&s, finished goods warehousing; 4) Marketing & sales: mkt research (identify opp, understand customer needs), developing & maintain mkts (promo/ads, pricing strategy, distribution channels; 5) customer. Service: seek customer input for product improvement, handle complaints, warranty, replace parts and repair services| support activities: make primary activities possible 1)
