PSYC 309 Quiz: Priming.docx
Document Summary
Semantic associations and priming: some real-life examples. Semantic association networks: models for moving from thought to thought. The consequences of priming: effects on cognition and behaviour. Anxiety of performing waiting for his partner for competition. Capture the dream" sign, will farrell says it but says he doesn"t know where he got it from. Bp changed logo to be more associated with green and flowers. San francisco milk campaign ad with fake cookie smell. A real life example: pens penis denis yosemite. Sometimes you see something and it sets you off. Example of conscious thinking which makes us jump thoughts. Thoughts that are associated with each other ex. Look at how it can influence not just thinking but also behaviour. How colours of rooms impact our mood. Global scope test: see associations faster than people who are situated in local scope.