ADM 1300 Study Guide - Final Guide: Vision Statement, Howa, Plans
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ADM 1300 Full Course Notes
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Planning: identifying and selecting suitable goals and courses of action. Strategy: cluster of decisions what goals to pursue, actions to take and how to use resources to achieve goals. 3 step planning: determine organization"s vision, mission and goals. Vision statement: broad declaration of big picture of organization. Statement of its dreams for the future. Mission statement: organization"s purpose that identifies products and customers. Distinguishes from competitors: asks who are the customers? what needs are being satisfied? how are we satisfying customers needs? . Goal: desired future outcome that an organization strives to achieve: formulate a strategy. Analyze organization"s current situation, conceive and develop strategies necessary to attain its missions and goals: implement a strategy. Managers decide how to allocate resources and responsibilities required to implement the chosen strategies among the individuals and groups in the firm. Corporate level plan: top mgmt. "s decisions, in relation to firm"s mission, strategy and, structure.