•In traditional society, the source of information was what we call God or Divine
Transcendence. Metaphysical world. Everything people should know, how to behave,
norms, ideas, was in divine transcendence.
A society that was very hierarchal. This means EVERYTHING was decided by divine
transcendence. You didn’t have a choice in your decision of how to live. If you were born
a King, that’s because God wanted you to be a King.
Oral communication was the mode of communication.
Everything they produced was exchanged locally. Very folkloric and traditional.
Very essentialist roles, very general roles.
Change wasn’t necessarily welcomed.
You must not defy the order given by the gods.
•What contributed to the transition from traditional to modern society was migration of
one country to another. People from different backgrounds would come together in order
Villagers are not owning any more of their products, they become a part of a working
force that produces things for other people. We call that working class the Proletariat.
Development of transportation, roads…
The demographic dispersion is not local anymore, they’re going out of the village.
People started to form a mass of different people who consume the same material.
Who decides culture in modern society? Each has their own community that they
Roles in terms of work, it’s very specific roles. Ex: in traditional society a professor
teaches mathematics, English, science, etc. But in modern society a professor will
specialize in one domain, for instance just math.
You develop a personality based on your tastes and preferences.
•VIDEO Printing Transforms Knowledge:
-People counted on the few square miles they knew, for survival.
-Facts for them were what you got from direct experience.
-The old are the wise who will decide what happens in court.
-Shows how they printed on paper; how they wielded/made the letters. “Portable”