CMN 2148 Midterm: Lecture Notes for Midterm (Chap. 1, 2, 4, 5, 8)
6 Apr 2017
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Challenges for individual and organizations: global warming, biodiversity, deforestation, poverty, education, digital divide, war/ terrorism, global finance architecture, accelerating rates of change, e-commerce and migration rules, international labor etc. etc. 2: with more rapid change, more information, less certainty about complex decisions, organizations need competent communicators at all organizational levels, communication scholars and active organizational members must work together to understand what contributes to organizational communication competency. Amitai etzioni (1964: organizations are social units or groupings of people deliberately constructed and reconstructed to strive for specific goals. The functional tradition: organizing messages, rules and regulations, organizational policies, task definition, instruction, and evaluation, relationship messages, individual role definition, individual/organizational goals, status symbol, integration among supervisor/employees, peers. 5: change messages, decision making, market analysis, new idea processing, environmental inputs, employee suggestions, problem solving. Steps to decision making: choosing ways to approach the goal, assigning individual responsibilities within the project, deciding what resources the group will need.
