CCT210H5 Study Guide - Midterm Guide: Binary Opposition, Polysemy, Softcore Pornography

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Published on 29 Dec 2013
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Asém Harun
CCT210 Midterm Review
Part I: Short Definitions
Binary oppositions
- A pair of related terms or concepts that are opposite in meaning. Binary opposition is the
means by which the units of language have value or meaning; each unit is defined in reciprocal
determination with another term, as in binary code. Saussure demonstrated that a sign's
meaning is derived from its context and the group to which it belongs. Ex. We know the sign of
being ‘good’ because we understand the concept of ‘evil’.
Modality judgment
- Drawing on their knowledge of the world and of the medium. Modality judgments involve
comparisons of textual representations with models drawn from the everyday world and with
models based on the genre; they are therefore obviously dependent on relevant experience of
both the world and the medium.
Polysemy/Polysemic
- Polysemy is the capacity for a sign(s) to have multiple related meanings. Multiple meanings may
often be unrelated. Those who reject textual determinism and emphasize the 'polysemic'
nature of texts - their plurality of meanings. Ex. Crane (a bird, a construction equipment,
straining ones neck), Man (human species, male of the human species, adult version of a boy)
Projection
- A defense mechanism in which a person unconsciously rejects his or her own unacceptable
attributes by ascribing them to objects or persons in the outside world. For example, a person
who is rude may accuse other people of being rude. Also used by audience when watching films,
project a fictional version of themselves unto a film/game.
Mediagenic moments
- Having qualities or characteristics that are especially appealing or attractive when presented in
the mass media. Tending to convey a favorable impression when reported by the media. Often
subjects thought of by the news media as an attractive subject. (ex. Murders/robberies?)
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Document Summary

A pair of related terms or concepts that are opposite in meaning. Binary opposition is the means by which the units of language have value or meaning; each unit is defined in reciprocal determination with another term, as in binary code. Saussure demonstrated that a sign"s meaning is derived from its context and the group to which it belongs. We know the sign of being good" because we understand the concept of evil". Drawing on their knowledge of the world and of the medium. Modality judgments involve comparisons of textual representations with models drawn from the everyday world and with models based on the genre; they are therefore obviously dependent on relevant experience of both the world and the medium. Polysemy is the capacity for a sign(s) to have multiple related meanings. Those who reject textual determinism and emphasize the "polysemic" nature of texts - their plurality of meanings.

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