PSY100Y5 Study Guide - Midterm Guide: Illusory Correlation
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PSY100Y5 Full Course Notes
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Implicit association task (measuring gender bias) using harvards website. Implicit association task within deckchair tutor (measuring gender bias using reaction time) This demonstration was created by jackson (2000) and is based on an actual study by hamilton and gifford (1979) See series of statements each describing a person performing some type of behaviour. Give impression of people in each group. All males in the test first impression statements for group a was positive whereas group b was negative which in conjunction with the primacy effect makes people view group a more favourably. Color (red v. s blue) would effect the way that people view the groups. People may view certain acts more severe than others (eg: dog owners feel more strongly that a dog was kicked) Most people will see group b in a more negative light than those in group a. Even though the ratio of positive and negative events was exactly the same for group a and group b.
