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Study Guides for Management (MGM) at University of Toronto Scarborough

MGMA01 Final: Principle of Marketing - Product

1. Principle of Marketing Product Any thing that can be offered to...

Management (MGM)
MGMA01H3
Cindy Chan
MGMA01H3 Study Guide - Final Guide: Disintermediation, High Visibility, Mobile Marketing

Marketing Final Exam Study Guide Week 06 – Product Readings: Ch....

Management (MGM)
MGMA01H3
Cindy Chan
MGMA01H3 Study Guide - Final Guide: Information Management, Online Advertising, Advertising Mail

WEEK 6 – Product CH 9 – Product, Services, and Brands: Building Cu...

Management (MGM)
MGMA01H3
Cindy Chan
MGMA01H3 Study Guide - Midterm Guide: Value Proposition, Tim Hortons, Voice Of The Customer

Chapter 1: Marketing- Creating and Capturing Customer Value Marke...

Management (MGM)
MGMA01H3
Li
MGMA01H3 Study Guide - Final Guide: New Product Development, Store Brand, Brand Equity

Chapter 9 – Products, Services, and Brands: Building Customer Value...

Management (MGM)
MGMA01H3
Li
MGMA01H3 Study Guide - Midterm Guide: Brand Equity, Customer Satisfaction, Marketing Myopia

WEEK 1 AND WEEK 2 CHAPTER 1 The Marketing Process: 1. Understa...

Management (MGM)
MGMA01H3
Cindy Chan
MGMA01H3 Study Guide - Midterm Guide: Strategic Business Unit, Customer Satisfaction, Marketing Myopia

MGMA01 Midterm Notes Chapter 1 What is marketing? • The p...

Management (MGM)
MGMA01H3
Sam J Maglio
MGMC12H3 Study Guide - Rosser Reeves, Brand Equity, Kodak

BASICS OF ADVERTISINGAdvertising is paid nonpersonal communication ...

Management (MGM)
MGMC12H3
Aggrawal
Management (MGM)
MGMD02H3
All Professors
Ch.14.docx

CommunicatingCustomerValueIntegratedMarketingCommunicationsStrategy...

Management (MGM)
MGMA01H3
Aggrawal
MGMA01H3 Study Guide - Competitive Advantage, Cost Leadership, Competitor Analysis

10132014CreatingCompetitiveAdvantageCompetitiveadvantageanadvantage...

Management (MGM)
MGMA01H3
Aggrawal
Ch.13.docx

RetailingandWholesaling10132014RetailingRetailingalloftheactivities...

Management (MGM)
MGMA01H3
Aggrawal
Ch.10.docx

NewProductDevelopmentandProductLifeCycleStrategies10132014NewProduc...

Management (MGM)
MGMA01H3
Aggrawal
MGMA01H3 Study Guide - Disintermediation

MarketingChannelsDeliveringCustomerValue10132014SupplyChainsandtheV...

Management (MGM)
MGMA01H3
Aggrawal
MGMA01H3 Study Guide - Marketing Mix, Personal Selling, Marketing Strategy

10132014CompanyandMarketingStrategyPartneringtoBuildCustomerRelatio...

Management (MGM)
MGMA01H3
Aggrawal

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