The motivational benefits of goal setting

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University of Toronto Scarborough
Management (MGS)
Phani Radhakrishnan

The Motivational Benefits of Goal-Setting Applications of Goal-Setting Theory - The psychological outcomes of setting and attaining high goals include enhanced task interest, pride in performance, a heightened sense of personal effectiveness, and, in most cases, many practical life benefits such as better jobs and higher pay - Setting a specific high goal, on the other hand, makes explicit for people what needs to be attained Causal Mechanisms Why is goal setting effective? - First, in committing to a goal, a person chooses to divert attention toward goal relevant activities and away from goal irrelevant activities - Second, goals energize people - Third, goals affect persistence - Fourth, goals motivate people to use the knowledge they have that will help them to attain the goal or to discover the knowledge needed to do so Conditions for Effectiveness What conditions increase or decrease the benefits of goal setting? - First, the person must have the ability and knowledge to attain the goal - Second, the person must be committed to the goal, especially if the goal is difficult o Making ones goal public enhances commitment because striving to attain it enhances ones integrity in ones own eyes as well as in the eyes of
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