PSYB10H3 : ch. 3 - social cognition

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Social cognition: they way people think about themselves and the social world- how they select, interpret, remember, and use social information to make judgements and decisions. 2 kinds of social cognition: automatic thinking: thinking that is nonconscious, unintentional, involuntary, and effortless, controlled thinking: thinking that is conscious, intentional, voluntary, and effortful. Automatic thinking with schemas automatic thinking helps us understand new situations by relating them to our prior experience schemas: mental structures people use to organize their knowledge about the social world. There"s evidence that information relevant to a particular schema is processed more quickly than information unrelated to it: ex. Stereotypes about race and weapons: when applied to members of a social group such as gender or race, schemas are referred to as www. notesolution. com stereotypes stereotypes can be applied quickly and automatically when we encounter other people ex. Experiment had shown pictures of white and blacks and then showed a picture of tool or gun.