Beginning of year - Feb 16th

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Chapter 3
Perception ( ) interpret the messages of your sense to provide order and meaning to the
environment
-social perception process
-barriers to accurate social perception
-determining the causes of other peoples behaviour
Components: 1) the perceiver
-Experience (most important): develop expectations differences in
perception can lead to problems
-Motivational state: differences in our needs influence our perception and
interpretation of event can be source of conflict
-Emotional state: perceptual defence – occurs when our perceptual system
serves to defend us against unpleasant emotions (tend to see what we want to see)
2) the target – targets social status and ambiguity( )
- leads to a greater need for interpretation and addition
3) the situation – influence by adding information about the target
Social Identity Theory – form perceptions based on subject characteristics and memberships in
social catergories (perceiver variables)
-self = personal identity + social identity
-personal identity = unique personal characteristics e.g. abilities, traits
-social identity based on our perception that we belong to various social groups
e.g. gender, nationality, occupation
-prototype ( ): embody( ) the most typical attributes of that category
-perceive members of their own social categories in more positive way (
group  D)
Perceptual Process (Jerome Bruner)
-open to the informational cues contained in the target and the situation
-actively seek out cues to resolve this ambiguity
-encounters some familiar cues and make crude categorization of the target
-the cue search becomes less open and selective
-search out cues that confirm the categorization of the target
-as categorization becomes stronger, ignores or distorts cues that violate initial
perceptions
-perception becomes more selective
-perceptual system becomes constant and consistent of the target
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Document Summary

) interpret the messages of your sense to provide order and meaning to the social perception process barriers to accurate social perception determining the causes of other people"s behaviour. Experience (most important): develop expectations differences in perception can lead to problems. Motivational state: differences in our needs influence our perception and interpretation of event can be source of conflict. Emotional state: perceptual defence occurs when our perceptual system serves to defend us against unpleasant emotions (tend to see what we want to see: the target target"s social status and ambiguity((cid:0) Leads to a greater need for interpretation and addition: the situation influence by adding information about the target. ) the most typical attributes of that category perceive members of their own social categories in more positive way ((cid:0) Filtering focus on the information based on my needs. Past experience & expectations don"t wanna use brain: needs and interests, limited information processing - cognitive misers ((cid:0)

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