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Media, Information and Technoculture 2000F/G Study Guide - Midterm Guide: Spoken Word, Assembly Hall, Copywriting

Media, Information and Technoculture
Course Code
MIT 2000F/G
Daniel Robinson
Study Guide

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Lecture 1 (September 14):
The relationship between memory and writing
Do not have as good of a memory as the older generations did since
technology has been around
Lack of memorization comes along with extreme usage of technology
Writing to Present/ Future Self
Personal time capsules
o Diaries
o Journals
o Facebook
Reminds us of your old memories
Public diary
o Old emails
USA Memory Championship
o Self taught individual
o Easy to succeed in competitions like these because few individuals
care to attempt this skill
When would memory be valuable today?
o Memorizing directions
o Concepts and terms for exam
o Learning new languages
o Lyrics
o Phone numbers
Memory Palace
Simonides of Ceos
o 5th century BC
o Banquet hall collapse
Memory Palace
o Childhood homes, etc.
o Architectural digest
Peter of Ravenna
Memory: Spatial, Visual
Personal spaces
o Easier to recognize a face rather than a name
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Joshua Foer: Moonwalking with Einstein
o How he tried to become better at understanding memorization
o Had to come up with graphic images that correspond with names or
Epic Poems of Rajasthan, India
Oral tradition
o Bhopas memory
o Endurance of epic poems
Sacred works
Healing powers
o Challenge to oral tradition
Literacy diminishes oral communication
Other media
o Type of person who learns to recite epic poems to perform
o Still exists today
o Their job is to spread the word of these poems
o These poems would be thousands of stanzas long
Takes days to recite this
All done by memory
Epic poems
o Mahabharata
o Dev Narayan
o Thousands of stanzas long
Oral Society
Words as evanescent events
o (ebrew: dabar word and event
They just happen and then are over
No need for recording it
Power of spoken word
o Language as mode of action
o People only communicate through spoken word listening and
o Societal knowledge is learned through listening to others
o Story telling is very important
o Interconnected with the spoken word and memorization
o Memory/knowledge
o Dont just speak and talk you speak to other individuals
o Need the other person for the communication to happen
o Knowledge only learned if someone is there to pick it up
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Cognitive structure/way of thinking
Oral Society and Recall
How does spoken word become memorable thoughts?
Mnemonics and Formulas
o Type of aid memoir
o Saying could have symmetry in number beats, literation, rhyming is
the biggest one, repetition
o 1. Rhyme, proverb, alliteration
o . To error is human, to forgive is divine
Same number of beats
Serious thought requires memory systems
o Have to use all these to make information to be remembered
Experience intellectualized mnemonically
Know what you can recall
o Can only recall from brain not written source
Oral Tradition
Rich in metaphor
o Multi-sensory
o Putting pictures into your brain
o He is a poet
His poems were spoken by illiterate individuals
In 9th century BCE
Wrote the poems: Iliad/Odyssey
Spoken word poems
Later years people started writing these poems down
Oral Society
Jongleur (Middle Ages itinerant minstrel)
o Memorize hundreds of lines of poems/texts
o Aide memories/ rhyme
Trained Memory/ Worldly Mind
o Good memory is not just a tool but an intellectual mind where people
dont learn to read and write
o To have a good memory youre more likely to have a good character
as you are able to pull from different things allowing you to be more
social in society
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