Psychology 2720A/B Study Guide - Final Guide: Contact Hypothesis, Ultimate Attribution Error, Realistic Conflict Theory

• School: Western University
• Department: Psychology
• Course: Psychology 2720A/B
• Professor: Amanda De Vaul- Fetters

Document Summary

Chapter 7 conformity: conformity occurs when people change their behaviour because of the real (or imagined) influence of others. People conform for two main reasons: because of informational and normative influences. I(cid:374)fo(cid:396)(cid:373)atio(cid:374)al so(cid:272)ial i(cid:374)flue(cid:374)(cid:272)e (cid:894)the (cid:374)eed to k(cid:374)o(cid:449) (cid:449)hat"s (cid:396)ight(cid:895) o(cid:272)(cid:272)u(cid:396)s (cid:449)he(cid:374) people do not know what the correct thing is to do/say. They look to the behaviour of others as an important and needed source of information, and they use it to choose courses of action. Co(cid:374)tagio(cid:374) o(cid:272)(cid:272)u(cid:396)s (cid:449)he(cid:374) e(cid:373)otio(cid:374)s a(cid:374)d (cid:271)eha(cid:448)iou(cid:396)s sp(cid:396)ead rapidly throughout a group (mass psychogenic illness): you can best resist the inappropriate use of others are a source of information by evaluating whether the information is from a legitimate expert. We conform to the groups social norms: implicit or explicit rules for acceptable behaviour, values, and attitudes. Normative social influence usually results in public compliance but not private a(cid:272)(cid:272)epta(cid:374)(cid:272)e of othe(cid:396) people"s ideas a(cid:374)d (cid:271)eha(cid:448)iou(cid:396)s.