BU352 Study Guide - Final Guide: Roaring Twenties, Golden Horseshoe, Asia-Pacific
Document Summary
Change in relative proportions of age groups have significant impact on business environment. Changing demographics in emerging economies present new opportunities and partnerships for intl business. Size of cohort = # of people in each age group (affected by fertility rate, birth rate: fertility rate: average number of children per woman, birth rate: total number of births per size of population. Small cohort = not many people from gov. perspective as voters and business perspective as consumers, you don"t have large voice. Large cohort = gov. /business pay attention more votes, customers, opinions (larger competition is also more intense) Pre wwi: large cohort high birth rates, high immigration rates. During wwi: smaller cohort men leave for war, lower birth rates. Roaring 20s: large cohort men coming home, higher birth rates. Depression babies: small cohort economic depression, poor conditions, families suffering, less children, low birth rate. Wwii babies: large cohort larger than roaring 20s and wwi, less men lost, higher economic boom.
