Ethnographic method immersing into culture, requires fieldwork, a key component is active participation in the lives of the subject that one is studying. Colonizing societies sent missionaries to new found places, with their job being to. Missionaries documented ways of life of these colonized people. Armchair anthropologist problem w/ this is that you are reading the notes of someone else, you aren"t actually immersing yourself in the culture. Can"t understand cultures unless you spend time with them, observe everyday actions and conversations/their way of thinking about the world around them. Field work used to be very simple, going to colonized societies. One would go to a small community, often isolated group of people, spend time with them and come back to university/home and write about the findings. Over course of 21st century there have been a lot of changes to field work. Idea of having to go far away is being challenged.