COMN 1000 Study Guide - Final Guide: Macbride Report, Participatory Media, Citizen Media

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Notes by: ANU J
Professor: Robert Heynen Course: Communication Studies (COMN 1000)
Same as COMN 1310 in previous years
Key Topics in Communication Studies
(COMN 1000 Semester 2)
Aird Commission
- Known as “Royal Commission on Radio Broadcasting” 1929
- Conclusion: Canada in need of a publicly-funded broadcast system
- The Aird Report led to the Canadian Radio Broadcasting Commission, precursor to CBC
Alternative media
- Alternative information; different set of values, objectives and frameworks
- Alternative viewpoint to existing issues
- Differ from mainstream media on various fronts:
o Content
o Aesthetics
o Production
o Distribution
o Audience relations
- Different aims/causes:
o Represent marginalized groups
o Challenge existing powers
o Community-specific
- Different forms:
o Radical/dissident media
o Social movements
o Ethnic/cultural
o Indigenous
o Sub-cultural
o Student media
o Avant garde (advance guard); innovative, experimental
Applebaum-Hebert Committee
- 1980 “Federal Cultural Policy Review Committee”
- Committee's mandate was to investigate and represent the situations and needs of
those thought to have an active interest in our culture and its institutions
o Improved means of arts funding
o Culture topic assigned to Department of Communications
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Notes by: ANU J
Professor: Robert Heynen Course: Communication Studies (COMN 1000)
Same as COMN 1310 in previous years
Berne convention
- Protection of literary and artistic works
- International agreement first accepted in 1886 Switzerland
- Does not require formal registration; automatic copyrighting rules
- Main components
o Treat international authors like domestic authors (give them same rights)
o Minimum years of protection for copyrighted work (i.e. 100 years)
Citizens’ media
- Produced by private citizens who are non-journalists
- Examples include:
o Blogs
o Vlogs
o Digital story-telling
o Radio broadcasts
o Participatory video
- Boomed with technological advancement
o Regular citizens got a forum to express themselves to the world at large
Youtube
Tumblr
- Higher credibility of private journalists and citizen media
o Better than corporate media
Corporate media trying to make money
Citizen media trying to make a statement
- Supports media democracy
Canadian content
- Stuff produced in Canada
- Not necessarily about Canada, but produced by Canadians in Canadian state of mind
reflecting Canadian values and for the general Canadian audience
Community/ethnic media
- Type of alternative media
- Examples include: Bollywood and Nollywood
- Reflective of important issues to the represented culture/community
- Localised news (produced and distributed)
o Example: “From the team closer to home” CTV Barrie
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Notes by: ANU J
Professor: Robert Heynen Course: Communication Studies (COMN 1000)
Same as COMN 1310 in previous years
Concentration of ownership
- When one company or conglomerate owns a market
- When a market is monopolized because the company has too large a market share
- See “media conglomerates”
Convergence
- The merging of various communication technologies into a single platform
o Available altogether on Internet:
Music
Television
Blogs
Social networking
Cross media ownership
- A media company (or umbrella corporation) owns multiple companies in radio, tv,
travel, theme parks, etc.
- 2+ media in same market
- See “media conglomerates” and “concentration of ownership”
CRTC
- Federal agency that enforces rules and regulations of Telecommunications Act
- Pertaining to broadcasters and telecommunications companies in Canada
- “Canadian Radio-television Telecommunications Commission”
Cultural sovereignty
- Right, freedom and means of expressing one’s own culture through media
- See “Massey-Levesque commission”
- The capacity for a state or group to govern its own cultural activities independent from
interference from other groups
o Forming social policy
o Establishing laws
Digital divide
- Refers to the division of knowledge/information (and subsequently power) that results
from people not having access to technology
- Exclusion from social, economic, political and cultural benefits otherwise now brought
about by digital media and media technologies
- Anti-democratic and unfair
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Document Summary

Key topics in communication studies (comn 1000 semester 2) Known as royal commission on radio broadcasting 1929. Conclusion: canada in need of a publicly-funded broadcast system. The aird report led to the canadian radio broadcasting commission, precursor to cbc. Alternative information; different set of values, objectives and frameworks. Differ from mainstream media on various fronts: content, aesthetics, production, distribution, audience relations. Different aims/causes: represent marginalized groups, challenge existing powers, community-specific. Different forms: radical/dissident media, social movements, ethnic/cultural. Indigenous: sub-cultural, student media, avant garde (advance guard); innovative, experimental. Committee"s mandate was to investigate and represent the situations and needs of those thought to have an active interest in our culture and its institutions. Improved means of arts funding: culture topic assigned to department of communications. Does not require formal registration; automatic copyrighting rules. Main components: treat international authors like domestic authors (give them same rights, minimum years of protection for copyrighted work (i. e. 100 years)

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