COM 2033 Final: Study Guide answer key
Document Summary
Images produced for mass distribution and consumption is considered a form of mass art. It examines the ways in which mass communication both shapes and is shaped by: economics, history, politics. Intertextuality: deconstruction, product-oriented, consumer-oriented, a strategy that in which selling messages that focus on the product itself and tent to appeal to reason, deconstruction, product-orientation, consumer-oriented. Intertextuality: designed to make consumers feels as if they need or want a particular item, rational appeals, emotional appeals, consumer-oriented. Intertextuality: presents a logical reason why consumers should buy a products: Intertextuality: emotional appeals, rational appeals, consumer-oriented, concept that every communication act refers to the other communication acts, either explicitly or implicitly, visual puns, lifestyle advertising, rational appeals. First they are _____ and enable players to project themselves in to the action in a simulated world. ____, in that players shape the outcomes of the story. And they are _____, in that they can have any emotional impact on players.
