RIM 1020 Study Guide - Quiz Guide: John Logie Baird, Satellite Television, Federal Communications Commission
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AMERICAN MEDIA AND SOCIAL INSTITUTIONS
Caution: This guide is not meant to be definitive, but rather, comprehensive. It is designed to provide you
with a way to organize your study. The best way of preparing for exams in this class is to keep up with the
reading and take good notes. Again, I recommend study groups as an excellent way to understand the
Reading: Chapters 5-7. Remember there will be a number of questions taken directly from the text. Helpful (I
hope) advice: If a chapter contains a timeline, I would make sure I had a degree of familiarity with the dates. It’s
not that I have a lot of questions that require dates for the answer (I’m more likely to ask you about a particular
decade) but knowing dates may help you figure out a correct answer. Also, I like to phrase questions in this
manner: Which ONE of the following is NOT true. It’s a slightly more challenging way of testing what you
know and how you understand it. As you’re reading the book, pay attention to any boldfaced terms and their
definitions – that’s an excellent resource from which I can create questions.
Radio – become familiar with people, places, and things: Marconi, Lee de Forest, James Maxwell, Heinrich
Hertz, Marconi, crystal sets, Wireless Ship Act (1910), Radio Act of 1912, Radio Corporation of America, David
Sarnoff, Major patent holders in the early days of commercial radio, What is the significance of radio station
KDKA? Radio’s popularity in the 1920s (How many radio stations were operating? By the end of the 1920s,
how many radios were in the marketplace?) NBC Red & Blue, What’s an affiliate station? William S. Paley,
CBS, Radio Act of 1927, Federal Communication Act 1934 (Federal Communications Commission), The Golden
Age of Radio, Orson Welles and “War of the Worlds,” PBS and NPR, Edwin Armstrong and the development of
FM radio, the impact of transistors, Internet Radio, satellite radio, podcasting.
Television and Cable: Paul Nipkow, Victor Zworykin, John Logie Baird, Philo T. Farnsworth, RCA introduces
television at New York World’s Fair in 19399, Cost of a TV in the late 1930s, By 1962, what percentage of
American homes had a television? The Golden Age of Television, single sponsor programs, the quiz show
controversy, fallout from quiz show controversy, television “spectaculars,” Big 3 (4?) Networks, anthology vs.
episodic television, decline of the network era, emergence of HBO and WTBS, impact of videocassette recorders,
“time-shifting,” In 1997 VCRs were in what percentage of American homes? A.C. Nielsen Company, difference
between a share and a rating. CATV – whom did it serve? When did it first appear? What were the reasons the
National Association of resisted cable TV market penetration? Must carry rules, access channels, HBO,
Telecommunications Act 1996, narrowcasting, CNNand its business formula,” MTV as business model, Direct
Broadcast Satellite, the fourth screen, Telemundo and Univision and the significance of Spanish language
television, development of WiMax technology.
Movies: Celluloid, Cinematograph, Kinetoscope, Vitascope, Nickelodeon, “The Trust,” George Meliés, Adolph
Zukor, block booking, George Eastman, Hannibal Goodwin, Importance of the Birth of a Nation and the Jazz
Singer, Alice Guy-Blaché, Oscar Micheaux, Father Daniel Lord, Will Hays and the Hays Office, Production Code
Administration, Joseph Breen, Jack Valenti, importance of Who’s Afraid of Virginia Wolf? MPAA ratings board,
HUAC committee, Hollywood blacklist and the Hollywood 10, the impact of television on Hollywood, impact of
VCRs, Hollywood after Star Wars, the Blockbuster (not the bankrupt video chain) mentality, how do Hollywood
studios make money.
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