SASM 3760 Study Guide - Final Guide: Press Release, Takers, Composite Video
Document Summary
4 categories that should be at all events: conceptualizing, developing and executing the event: foundation, marketing and sponsorship, operations, ancillary revenue. Event management: the process by which an event is planned, prepared and produced. It encompasses the assessment, definition, acquisition, allocation, direction, control, analysis of time, finances, people, products, services and other resources to achieve objectives. Responsible for making the event come to life . Need to have a broader understanding of the sports organization than any other staff. Must be educated in all areas of sport management. Mostly: lead, effectively communicate, act in an ethical manner: compassion, listening skills, making decisions, understanding the profession. Top 5 qualities: flexibility, people skills, organization, passion, time management. 6 pillars of character: trustworthiness, respect, responsibility, fairness, caring, citizenship. Sport governance: the exercise of power and authority in sports organizations, including policy making, to determine organizational mission, membership, eligibility, and regulatory power, with the organization"s appropriate local, national or international scope.