ECOL 182R Study Guide - Frontal Lobe, Free Recall, Flashbulb Memory

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Encoding specificity refers to the effectiveness of cues that are present during both study and test. The more specific and relevant the cue, the more effective the cue will be for retrieval. Importantly, the cue must have been part of the original learning/study episode. Direct/explicit memory test type of memory test in which individuals are asked to recall specific past experiences. Indirect/implicit memory test type of memory test in which individuals are not asked to recall specific past experiences. Rather, tests of this type measure the unconscious influence of prior experience. Context-dependent memory a general principle stating that the greater the overlap in the contexts of the study event and the test event, the more likely it is that you will remember information. An example is the lighting, background music, and smells in a coffee shop during both study and test for an online midterm exam.

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