COM 1000 Study Guide - Comprehensive Midterm Guide: Kinesics, Facial Expression, Paralanguage

91 views14 pages
7 Feb 2017
School
Department
Course
Professor

For unlimited access to Study Guides, a Grade+ subscription is required.

UCF
COM 1000
MIDTERM EXAM
STUDY GUIDE
Unlock document

This preview shows pages 1-3 of the document.
Unlock all 14 pages and 3 million more documents.

Already have an account? Log in
Unlock document

This preview shows pages 1-3 of the document.
Unlock all 14 pages and 3 million more documents.

Already have an account? Log in
Credibility
Ethos
Pathos
Organization
Logos
Aristotle's 3 Types of Appeals:
Source
-
Question on Exam
Message
Channel
Receiver(s)
Environment
SMCRE Variables
Message
Central
Outside the message
Peripheral
There are two routes to persuasion
-
Question on Exam
In other words, how can one increase the probability of the receiver using central
route processing?
What is the likelihood one can elaborate the message?
Because when persuasion is done through the central route it is more lasting and
resistant to counter
-
persuasion
Why should one strive to increase central route processing?
Personal relevance to receiver
Motivation
Organization
Ability
How do you get to the central route?
-
Question on Exam
Elaboration Likelihood Model (ELM)
The process of becoming aware of objects and events from the senses
Select
Organize
Interpret what we sense
Our minds
Active perception
Construct unique meanings to sensed stimuli
Our minds
Subjective perception
What Is Perception?
Selection
Organization
Three distinct activities
What occurs in Perception?
Perception & Self
-
Lecture
Wednesday, January 11, 2017 10:18 PM
01
-
18
-
17 Page 1
find more resources at oneclass.com
find more resources at oneclass.com
Unlock document

This preview shows pages 1-3 of the document.
Unlock all 14 pages and 3 million more documents.

Already have an account? Log in
Organization
Interpretation
Occur quickly and almost simultaneously
Physiological Factors
Past Experiences and roles
Culture and co
-
culture
Present feelings and circumstances
Differences in Perception
Past experiences lead you to see the world in a way that is difficult to change
Perceptual constancy
An individual's function or expected behavior
Role
Differences in Perception
Topics of interest
Authorities to cite
Persuasive strategies
Important in selecting
May be related to values and attitudes
Age
May not be a good predictor of audience reaction
Sexual stereotyping
Sexist language
Avoid
Gender
Supporting material
Persuasive strategy
Language usage
Important in selecting
Indicative of knowledge and interests
Education
Attitudes
Interest
Vales
May relate to
Topics
Authorities to cite
Can suggest
Group affiliations
Experiences
Interests
Perceptions
Suggests different
Mandates sensitivity to and awareness of cultural barriers impending
identification with source
Socio
-
cultural background
Demographic factors include:
Stereotypes & Demographics
Maslow's Hierarchy of Needs
01
-
18
-
17 Page 2
find more resources at oneclass.com
find more resources at oneclass.com
Unlock document

This preview shows pages 1-3 of the document.
Unlock all 14 pages and 3 million more documents.

Already have an account? Log in

Get access

Grade+
$10 USD/m
Billed $120 USD annually
Homework Help
Class Notes
Textbook Notes
40 Verified Answers
Study Guides
1 Booster Class