MACS 100 Midterm: MACS 100 Exam 2 Study Guide
15 Mar 2017
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Document Summary
What is hegemony? system of ideas, assumptions, and beliefs the dominance of one group over another thourgh unequal relationships of power over the other. What are the differences between the two? hegemony speaks of a relationship of power that exists between different groups while ideology speaks of a set of ideas. Cinema trades in cultural myth reinforces dominant ideology genre films (as contemporary myths) spread. What is representation? the ways in which the media portrays particular groups, communities, experiences, ideas, or topics from a particular ideological or value perspective. What is a stereotype? a widely held but fixed and oversimplified image or idea of a particular type of person or thing. Aim for as broad an audience as possible. Shot in front of a live studio audience combined with laugh track. Characters have some type of inherent conflict. What: division of society based on economic status and its associated social status. Upperclass: institutional leadership, herds of multinational corporations, foundations, universities.
