COMM 101 Study Guide - Comprehensive Final Exam Guide - Time, Youtube, Mass Media

• School: U of M
• Department: Communication Studies
• Course: COMM 101
• Professor: Stacy Douglas

Document Summary

They powerfully shape and reshape notions of identity, especially around race, gender, sexuality, class. Because they go to great lengths to study you. Between traditional media like television and magazines, and social media like. Facebook, twitter, youtube, and instagram, americans in the first three months of 2016 spent, on average, over 10 hours a day a day! consuming media, up a full hour from 2015. The cultural industries that produce and distribute, through various communication technologies, cultural products like tv shows, the news, music, magazines, and movies, which have shared meanings, to large numbers of people. Mass media offered (and still does) voluntary experiences, produced by a relatively small number of specialists, for millions across the nation to share, in similar or identical form, either simultaneously or nearly so, with dependable frequency. Mass culture shapes habitual audiences, around common needs or interests, and is made for a profit. Network programming, the nightly news: medium--one channel, media--many--thus, media is plural.