COMM 4602 Chapter n/a: July 7th Readings

• School: Carleton University
• Department: Communication Studies
• Course: COMM 4602
• Professor: Michael Audette- Longo

Document Summary

Millennials"s media use: it is a matter of time. A transmedia diary tracked the media use of 388 canadian university students, documenting the various ways they migrated across a range of devices and platforms as well as online and offline sites during a typical day. The study suggests that media are used for entertainment, but also predominantly for socializing - it is a sign of a time when assembling sociality has become more challenging. Alan warde"s theory of hypermodern times: explains students" dedication to. Media allow students to coordinate, stack, or shift their social interaction to better suit personal timetables. The analysis suggests that young people respond to new demands to socialize around the clock with escalating use of convenience technologies. The so-called millennial generation spends the most time using digital devices (computers, cell phones, tablets) 40% of young people report that they would miss their cell phones the most of all media.