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Textbook Notes for Kemal Buyukkurt

CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter Notes - Chapter 19: Foreign Exchange Controls, Direct Marketing, North American Free Trade Agreement

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19 Feb 2015
28
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CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter Notes - Chapter 15: Public Relations, Investor Relations

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19 Feb 2015
46
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CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter Notes - Chapter 8: Psychographic, Rolex, Westjet

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19 Feb 2015
39
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CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter Notes - Chapter 17: Mobile Phone, Retail, Kijiji

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19 Feb 2015
35
Direct marketing: connecting directly with carefully targeted individual consumers to both obtain an immediate response and cultivate lasting customer
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CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter Notes - Chapter 12: Walmart, Mary Kay, Direct Marketing

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19 Feb 2015
33
Intermediaries (members of the channels of distribution) may operate more efficiently than manufacturers in making goods available to target markets. I
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CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter Notes - Chapter 3: Nuclear Family

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19 Feb 2015
22
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CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter 9: STUDY GUIDE COMM 223 - Chapter 9 Notes.pdf

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19 Feb 2015
9
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CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter Notes - Chapter 1: Service Design, Market Segmentation

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19 Feb 2015
31
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CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter 6: STUDY GUIDE COMM 223 - Chapter 6 Notes.pdf

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19 Feb 2015
25
It$ discussion. $: information&search:;$ simply. $ looking,"s$ conversations. , alternative& evaluation:$ consumer. $ rated,. , purchase&decision:"s. $
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CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter Notes - Chapter 16: Sales Promotion

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19 Feb 2015
26
Personal selling: personal presentation by the firm"s sales force for the purpose of making sales. More effective in complex selling situations (produc
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CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter 4: STUDY GUIDE COMM 223 - Chapter 4 Notes.pdf

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19 Feb 2015
20
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CONCORDIACOMM 223Kemal BuyukkurtWinter

COMM 223 Chapter 10: STUDY GUIDE COMM 223 - Chapter 10 Notes.pdf

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19 Feb 2015
36
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