MANA 341 Chapter 2: Mana 341 - Stefanie Ruel - Chapter 2- Strategy, Organizational Design, and Effectiveness - Fall 2017
21 Sep 2018
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Document Summary
The overall goal for an organization is often called the mission - the organization"s reason for existence - the mission describes the organization"s vision, its shared values and beliefs, and its reason for being. Companies where managers are sincerely guided by mission statements that focus on their social purpose typically attract better employees, have better relationships with external parties, and perform better in the marketplace over the long term. Resources: resource foals pertain to the acquisition of needed material and nancial resources from the environment. They may involve obtaining nancing for the construction of new plants, nding less-expensive sources for raw materials, or hiring top-quality technology graduates. Market: market goals relate to the market share or market standing desired by the organization - the responsibility of marketing, sales, and advertising departments. Employee development: employee development refers to the training, promotion, safety, and growth of employees - includes both managers and workers.
