PSYO 3280 Chapter Notes - Chapter 8: Vocal Folds, Extraversion And Introversion, Radical Behaviorism

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Ivan pavlov: outlined and experimented with how new behaviours can be developed: known for his accidental discovery of the kind of learning called classical conditioning. Cognitive neuroscience has focused on the basal ganglia and frontal cortex as areas of the brain that are activated by rewards and punishments. Unconditioned stimulus (ucs): a stimulus that has an inherent meaning on its own, without need to be paired with anything else. Unconditioned response(ucr): the seemingly automatic, hard-wired response to the ucs. Conditioned stimulus(cs): a stimulus paired with an ucs that comes to have an inherent meaning without the presence of the ucs. Conditioned response(cr): the ucr is now ellicited in the presence of the. Extinction: the cr eventually disappears because the pleasurable stimulus is no longer evident and eventually the organism adapts to this new reality. Flooding: a behaviour modification technique used to treat extreme phobias.

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