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Chapter 4

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Department
Commerce
Course
COMMERCE 1BA3
Professor
B A B A
Semester
Winter

Description
Commerce 2BA3Chapter 4 Values Attitudes and Work BehaviourWhat are valuesValues A broad tendency to prefer certain states of affairs over othersPreference aspect values have to do with what we consider good and badAre motivational since they signal the attractive aspects that we try to avoid or changeThey signal how we believe we should or not should behaveBroad tendency values are very general and that they do not predict behaviour in specific situations very wellHold them structured around factors such as achievement power autonomy conformity tradition and social welfareGenerational Differences in ValuesTraditionalistsBaby BookersGeneration X Millennials Generation Y These generations are of course demarcated by being of different ages but they are also distinguished by having grown up rather different socialization experiencesExhibit 41 Pg 113 Four generations in todays workplaceCultural Differences in ValuesWork Centrality Work is valued different among cultures Hofstedes Study Dutch Scientist questioned over 116 000 IBM employees located in 40 countries about their work related values Power distance The extent to which society members accept an unequal distribution of power Uncertainty avoidance The extent to which people are uncomfortable with uncertain and ambiguous situationsMasculinityFemininityIndividualism vs collectivism Individualistic societies stress independence individual initiative and privacy Collective cultures favour interdependence and loyalty to family or clamLongtermshortterm orientationLongterm stress persistence perseverance thrift and close attention to status differences
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