COMMERCE 1E03 Chapter Notes - Chapter 7: Affiliate Marketing
23 Feb 2015
School
Department
Course
Professor
Document Summary
Affiliate marketing- an internet-based marketing strategy in which a business rewards individuals or other businesses for each visitor or customer the affiliate sends to its web site. Intrapreneurs creative people who work as entrepreneurs within corporations. Sme"s (small & medium-sized enterprises) -refers to all business with fewer than 500 employees. Market consists of people with unsatisfied wants and needs who have both the resources and the willingness to buy. Venture capitalists (vc"s) finance your project for a price. Entrepreneurship accepting the challenge of starting and running a business. Entrepreneurial team group of experienced people from different areas of business who join together to form a managerial team with the skills needed to develop, make, and market a new product.
