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Textbook Notes for COMMERCE 2MA3

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COMMERCE 2MA3 Chapter Notes - Chapter 2: Competitive Advantage, Marketing Mix, Target Market
crimsonhornet693
426
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 7: Focus Group, Léger Marketing, Data Mining
crimsonhornet693
345
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 1: Marketing, Espn Bottomline, Marketing Plan
crimsonhornet693
223
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 1: Marketing, Marketing Channel, Marketing Mix
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568
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 2: Swot Analysis, Operational Excellence, Customer Service
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817
MCMASTER
COMMERCE 2MA3 Chapter 1: Chapter One — Overview of Marketing
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568
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 1: Nelly Furtado, Calgary Stampede, Marketing Myopia
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729
MCMASTER
COMMERCE 2MA3 Chapter 1: Chapter One Marketing
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325
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 18: Takers, Sales, Personal Selling
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363
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 17: Sexual Attraction, Gross Rating Point, Sales Promotion
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366
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 16: Promotional Mix, Sales Promotion, Integrated Marketing Communications
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343
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 15: Telemarketing, Warehouse Club, Corporate Social Responsibility
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349
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 14: Franchising, Consumer Direct, Marketing Channel
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364
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 13: Demand Curve, Dynamic Pricing, Price War
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523
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 12: Servqual, Internal Communications, Impression Management
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230
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 11: Powerbook, Umbrella Brand, Duracell
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437
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 10: Groupthink, Apple Inc., Business Analysis
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453
MCMASTER
COMMERCE 2MA3 Chapter Notes - Chapter 9: Psychographic, Mass Customization, Market Segmentation
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338

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