ECON 1B03 Chapter Notes - Chapter 5: Demand Curve

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ECON 1B03 Full Course Notes
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ECON 1B03 Full Course Notes
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Denoted e subscript ab, cross prioce elasticity measures the response of qd of a good a to a change in price of good b . E(ab) = % change in qd of good a / % change of good b . Midpoint formula is: e(ab) =[ (q2a q1a) / (q2a + q1a)] / 2 / [(p2b p1b) / (p2b + p1b) / 2] If elasticity is > 0 an increase in p of b will lead to an increase in qd of a: the goods are substitutes. If elasticity is < 0, an increase in p of b will lead to a decrease in qd of a . Example: the price of a soft drink increases from . 99 to . 49 per 2 litre bottle. Demand for a fruit juice increases from 500 to 1000 bottles: q1a = 500, q2a = 1000, p1b = 1. 99, p2b = 2. 49.

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