PSYCH 1X03 Chapter Notes - Chapter 12: Social Learning Theory, Group Cohesiveness, Bobo Doll Experiment
19 Jan 2019
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A complication: the presence of other can sometimes hinder, rather than help, a performance, ex. Conformity: conformity has powerful control over our behaviour, people rise for a standing ovation for a not great performance. Sherif and norm formation: conducted a series of experiments on conformity using a perceptual illusion called the autokinetic effect, the autokinetic effect causes us to imagine movement that never occurred. Normative function: normative function: the role of others in setting standards for our conduct based on a fear of rejection, ex. Fashion trends, popular culture: you fear ostracism by others for not conforming, not behaving in certain ways entails negative social consequences. Conclusion: conformity of behaviour is a result of the normative and comparative functions. Decision making: how do groups affect our decision making abilities. Enhance national pride, negative racial and financial attitudes decisions in juries.
