SOCIOL 2Z03 Chapter Notes - Chapter 4: Nomothetic, Ice Cream, Operationalization
21 Apr 2014
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Much of social research is conducted to explore a topic, that is, to start to familiarize a researcher with that topic. This approach typically occurs when a researcher examines a new interest or when the subject itself is relatively new. May help you find at least approx. answers to some of these questions. Are also appropriate for more persistent phenomena. Are pursued through the use of focus groups or guided small group discussions (market research) Channeling: in which a person known as a channel or medium enters a trance state and begins speaking with a voice that claims it originates outside the channel: description. To describe situation or events (observes them and writes down what they deserve) Scientific descriptions are more accurate and precise. Example: the u. s. census (describe accurately and precisely the population of the u. s. ) Many qualitative studies aim primarily at description. Descriptive studies answer questions of what, where, when and how; explanatory questions, of why.
