PSYC 2920 Chapter Notes - Chapter 5-6: Naturalistic Observation, Construct Validity, Face Validity
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Concurrent validity: the construct validity of a measure is assessed by examining whether groups of people differ on the measure in expected ways. Construct validity: the degree to which a measurement device accurately measures the theoretical construct it is designed to measure. Content validity: an indicator of the construct validity of a measure in which the content of the measure is compared to the universe of content that defines the construct. Convergent validity: the construct validity of a measure is assessed by examining the extent to which scores on the measure are related to score on other measures of the same construct or similar constructs. Cron(cid:271)a(cid:272)h"s alpha: an indicator of internal consistency reliability assessed by examining the average correlation of each item (question) in a measure with every other question. Discriminant validity: the construct validity of a measure is assessed by examining the extent to which scores on the measure are not related to scores on conceptually unrelated measures.