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Chapter

FILM 240 Chapter Notes -Miles Davis, Citizen Kane, Tmz


Department
Film and Media
Course Code
FILM 240
Professor
Sidney Eve Matrix

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Textbook Notes
By: Brody Hatch

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Mass Media: are the cultural industries – the channels of communication – that
produce ad distribute songs, novels, TV shows, etc.
Mass Communication: the process of designing cultural messages and stories and
delivering them to large and diverse audiences through media channels as old and
distinctive as the printed book and as new and converged as the internet.
The Electronic Era: the gradual transformation from an industrial, print-based
society to one grounded in the information age began with the development of the
telegraph in the 1840’s.
First – it separated communication from transportation, making media
messages instantaneous.
Second – the telegraph in combination with newspapers, transformed
information into a commodity. Something that could be bought or sold.
Third – telegraph made it easier for military, business, and political leaders
to coordinate commercial and military operations.
Fourth – the telegraph led to the future technological developments such
as wireless telegraphy.
The Digital Era: digital communication such as images, text, and sounds are
converted (encoded) into electronic signals that are then reassembled (decoded) as
a precise reproduction.
Media Convergence: a term that media critics and analysts use when describing all
the changes currently occurring in media content and within media companies.
However there are two meanings – one related to technology and one related to
business.
First: the first meaning involves the technological merging of content across
different media channels. Ex. News, tv, radio ! now all on the internet.
Second: this is also sometimes called a cross platform by media marketers,
describes a business model that involves consolidating various media
holdings, such as cable connections, phone services, television
transmissions, and internet access, under one corporate umbrella.
Three Steps of Media Innovations:
Novelty or Development Stage: where inventors and technicians try to
solve a particular problem such as making pictures move, transmitting
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