FILM 240 Chapter Notes -Media Multitasking, Media Consumption, Telling Stories
Document Summary
Film 240 week 1 - chapter 1 notes. New technologies (internet and cable) developed so quickly that traditional leaders in communication lost some control of info. 1992 election when network news shows lost audiences to mtv, cnn etc. 2004 internet bloggers (people who post commentary on cultural, personal, and political opinion based websites had become key players in the news. Email (digital reinvention of oral culture) had assumed some of the functions of the postal service and is outpacing control communication beyond national borders. Many repressive and totalitarian regimes have had trouble controlling messages sent over the borderless internet. Emergence of social media reinvented oral culture -> allows people from all over the world to communicate and share stories. Turn to digital media forms has fundamentally overturned media business models, the ways we engage with and consume media products, and the ways we organize our daily lives around media choices.