CMN 279 Chapter Notes - Chapter 12: Microsoft Powerpoint, Collaborative Software, Overhead Projector
28 Jun 2018
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CMN – Chapter 12 – Oral Communication
Oral presentation – an informative or persuasive speech delivered using only notes and visual
aides to guide the speaker’s performance
Basic purposes to inform, persuade and promote good will
Oral presentations should (1) be simply structured (2) be arranged around a specific purpose
and (3) clearly identify the dominant idea listeners are meant to retain
Presentation will have a greater impact if supporting details are simplified and visuals are
designed for readability at a glance
Structuring presentations
Logical structure – easily understand how each point relates to purpose
Narrative structure – accurate, credible and compelling story. Turning information into a
good story
Formal structure – skilful handling of repetition
oIntroduction, main sections, conclusion
Three-part presentation
Introduction
oUse opening remarks to (1) arouse interest (2) identify yourself (3) make purpose
clear (4) preview main points
oAudiences have come to expect fast starts and immediate rewards for their
attention
Body
oDevelop main theme and focus audiences thinking
oGive specific examples and offer properly attributed quotations
oAnticipate questions and incorporate answers into presentation
Conclusion
oEnd by helping your audience understand the significance of your presentation
oClosing comments should be a brief summary developed (restate main issues,
restate point you started with in order, issue a challenge, ask a question)
Presentation Aids
Chalkboard, white board, blank flip charts
oPost only most essential points, avoid speaking to the board, main disadvantage:
messiness
Prepared flip charts and posters
oAudiences up to 50 people, main disadvantage: size, low tech appearance
Overhead projector transparencies
oUseful for adding or modifying data, low tech
Videos, films, models, and samples
find more resources at oneclass.com
find more resources at oneclass.com
Document Summary
Oral presentation an informative or persuasive speech delivered using only notes and visual aides to guide the speaker"s performance. Basic purposes to inform, persuade and promote good will. Oral presentations should (1) be simply structured (2) be arranged around a specific purpose and (3) clearly identify the dominant idea listeners are meant to retain. Presentation will have a greater impact if supporting details are simplified and visuals are designed for readability at a glance. Logical structure easily understand how each point relates to purpose. Narrative structure accurate, credible and compelling story. Formal structure skilful handling of repetition: introduction, main sections, conclusion. Introduction: use opening remarks to (1) arouse interest (2) identify yourself (3) make purpose clear (4) preview main points, audiences have come to expect fast starts and immediate rewards for their attention. Body: develop main theme and focus audiences thinking, give specific examples and offer properly attributed quotations, anticipate questions and incorporate answers into presentation.
