CMN 305 Chapter Notes - Chapter 18: Elevator Pitch, Communication, Proactivity
1 Feb 2016
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Document Summary
In the old days, you got a job in pr by networking. in the new days, you get a job in pr by networking in social media. Pr jobs used to be the first to fall not anymore. The understanding and mastery of social media proved a primary reason in the renewed popularity and staying power of pr positions in economic downturn. First, consider what interests you, and start early. Second, get a name avoid writing blind to potential employers. Third, dispatch a personal letter write directly to the contact, requesting an interview. Fifth, prepare an elevator pitch be prepared with a 30-second talk on who you are, what you are doing, and what you are trying to achieve. Memorize it and use it whenever you can. Lead colleagues: have an anecdote about each post, list your professional awards, educational achievements, and, aim for a 2-page resume with no less than 12 pt type.
