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GMS 200 (566)
Jian Guan (27)
Chapter 4

GMS200 - Chapter 4 Notes

8 Pages

Global Management Studies
Course Code
GMS 200
Jian Guan

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GMS200Chapter 4 NotesStudy Questions1What is the external environment of organizations2What is a customerdriven organization3What is a qualitydriven organization4What is organizational culture5How is diversity managed in a multicultural organizationStudy Question 1s answerCompetitive advantage is a core competency that clearly sets an organization apart from competitors and gives it an advantage over them in a marketplaceCompanies may achieve competitive advantage in many ways includingoProductsoPricingoCustomer serviceoCost efficiencyoQualityThe general environmentall of the background conditions in the external environment of the organization includingoEconomicoSocioculturaloLegalpoliticaloTechnologicaloNatural environment
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