GMS 401 Chapter Notes - Chapter 4: Cross-Functional Team, Product Design, Modular Design

• School: Ryerson University
• Department: Global Management Studies
• Course: GMS 401
• Professor: Carmen Schifellite

Document Summary

Chapter 4: product design link b/ design and success of org quality determined during design. Product design - determination of form and function of product: used to increase demand and take adv of tech, exp, time consuming, ideas die b4 mkting, tied to org strategy: customer satisfaction, competitive adv. Product approval committee - top mgmt; oversee and dir design and dev: authorize new products, ensure consistency b/ strategy and design, approve/ cancel/ redir project. Phase reviews - when progress of core team reviewed by product approval committee approve, cancel, redir: recog prob and m/ changes early = reduce cost and time, cost of changes tend to multiply with each phase. Reviews - help top mgmt acquire understanding of project, close issues. Phases of product design: structured development process - break each phase into steps determine relationships, scheduling, execution and control. Lo 2: sources of ideas for new or redesigned products.