MHR 405 Chapter Notes - Chapter 4: Cognitive Dissonance, Job Satisfaction, Employee Retention
12 Dec 2017
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They represent changes in our physiological state, psychological state, and behaviour. Most emotions are fleeting, low intensity events that influence our behaviour without conscious awareness. Strong emotions trigger our conscious awareness of a threat or opportunity in the external environment. Emotions, attitudes, and behaviour: attitudes represent the cluster of beliefs, assessed feelings, and behavioural intentions towards a person, object, or event (called an attitude object, attitudes are judgements, whereas emotions are experiences. These are your established perceptions about the attitude object-what you believe to be true. These beliefs are perceived facts that you acquire from experience and other forms of learning. Each of these beliefs also has a valence; we have a positive or negative feeling about each belief: feelings. Feelings represent your conscious positive or negative evaluations of the attitude object: behavioural intentions. Intentions represent your motivation to engage in a particular behaviour regarding the attitude object.
