PSY 124 Chapter Notes - Chapter 7: Minority Influence, Institute For Operations Research And The Management Sciences

• School: Ryerson University
• Department: Psychology
• Course: PSY 124
• Professor: David Day

Document Summary

The (cid:396)easo(cid:374) fo(cid:396) (cid:374)o(cid:374)(cid:272)o(cid:374)s(cid:272)ious fo(cid:396)(cid:373) of i(cid:373)itatio(cid:374), is that people i(cid:374)te(cid:396)a(cid:272)t (cid:373)o(cid:396)e s(cid:373)oothl(cid:455) (cid:449)he(cid:374) the(cid:455) a(cid:396)e (cid:271)eha(cid:448)iou(cid:396)all(cid:455) (cid:862)i(cid:374) s(cid:455)(cid:374)(cid:272)(cid:863) (cid:449)ith o(cid:374)e a(cid:374)othe(cid:396). Conformity the tendency to change our perceptions, opinions, or behaviour in ways that are consistent with group norms. Asch le(cid:374)gth of li(cid:374)e (cid:449)ith (cid:272)o(cid:374)fede(cid:396)ate"s e(cid:454)a(cid:373)ple. 37% of the ti(cid:373)e people (cid:449)e(cid:374)t alo(cid:374)g (cid:449)ith the (cid:449)(cid:396)o(cid:374)g a(cid:374)s(cid:449)e(cid:396). Sherif light in the dark example participants answer converged over time (they all seemed to agree on 1 specific number). Informational influence influence that produces conformity when a person believes others are correct in their judgement (when others agree on something they must be right). Normative influence influence that produces conformity when a person fears the negative social consequences of appearing deviant. People that stray form a group norm are often disliked, rejected, ridiculed, and laughed at. Private conformity the change of beliefs that occurs when a person privately accepts the position taken by others.