PSY 402 Chapter 6: Chapter 6 - Attention and Perceptual Processing

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Storage: short term memory, sensory, long term memory. The information-processing model uses a computer metaphor to explain how people process stimuli. Just like on a computer, information enters people"s brains and is transformed, coded, and stored in various ways. The information-processing approach is based on three assumptions: Both quantitative (how much information is remembered) and qualitative (what kinds of information are remembered) aspects of performance can be examined. Information is processed through a series of hypothetical stages, or stores. Sensory memory is the ability that results from the earliest step in information processing, where the new, incoming information is first registered. It takes in large amounts of information very rapidly; Does not seem to have the limits that other processes do when attentional focus (concentration) is applied; It is more like a very brief and almost identical representation of the stimuli that exist in the observable environment;

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