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Textbook Notes for RMG 200 at Ryerson University

RYERSONRMG 200Ken WongWinter

RMG 200 Chapter Notes - Chapter 1-9: Living Wage, Warehouse Club, Franchising

OC2709676 Page
3 Apr 2016
60
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RYERSONRMG 200Brent BarrWinter

RMG 200 Chapter Notes -Popping, Accent Lighting

OC275433 Page
18 Sep 2012
498
Based on a specific idea or the image of the store. Furniture is combined in room setting to give customers idea of how it look in their homes. Most co
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RYERSONRMG 200benbarryFall

CRMG200 - book notes 1-7.docx

OC8405536 Page
20 Nov 2013
88
Define retailing set of business activities that add value to products and services sold to consumers for personal or family use(not all retailing is d
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RYERSONRMG 200Janice RudkowskiWinter

RMG 200 Chapter Notes - Chapter 4: Swot Analysis, Starbucks, Tim Hortons

OC7778184 Page
2 Feb 2017
7
The term strategy is frequently used in retailing. Definition of retail market strategy: a retail strategy is a statement identifying the following: Th
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RYERSONRMG 200Ken WongWinter

RMG 200 Chapter Notes - Chapter 1-2: Fgl Sports, Corporate Social Responsibility, Personal Grooming

OC807306 Page
1 Feb 2015
58
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RYERSONRMG 200Ken WongWinter

RMG 200 Chapter Notes - Chapter 6: Aisle, Ikea, Maximum Exposure

OC108034 Page
27 Feb 2013
54
Influence customer buying behaviour: control design and maintenance costs, provide flexibility, meet legal requirements. Layout should entice customers
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RYERSONRMG 200Brent BarrFall

RMG 200 Chapter Notes - Chapter 1: Customer Experience, Risk Management, Human Capital

OC891525 Page
10 Nov 2014
59
Key to failure trying to please everyone. Retailing: set of business activities that adds value to the products and services sold to consumers for thei
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RYERSONRMG 200Brent BarFall

RMG 200 Chapter Notes - Chapter 3: Costco, Psychographic, Asian Canadians

OC8045717 Page
24 Oct 2017
0
The buying process: the stages customers go through to purchase merchandise or services. the steps consumers go through when buying a product or servic
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RYERSONRMG 200Ken WongWinter

RMG 200 Chapter Notes - Chapter 4: Online Shopping, Human Resource Management, Competitor Analysis

OC108036 Page
27 Feb 2013
44
All of the things that are within your control and can be changed. All of the things that retailers cannot control. Technology that will make retailing
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RYERSONRMG 200Brent BarSpring

RMG 200 Chapter Notes - Chapter 12: Canadian Dollar, Variable Pricing, Shoplifting

OC8748007 Page
24 Feb 2018
0
Value - relationship between what a customer gets (goods/services) and what he or she has to pay for it. Retailers want to set prices to maximize long-
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RYERSONRMG 200Ken WongWinter

RMG 200 Chapter Notes - Chapter 5: Luxury Vehicle, Convenience Store, Retail Park

OC2154215 Page
11 Apr 2015
59
Chapter 5 retail locations strategy trade area decisions and site assessment. Factors affecting the demand for a region or trade area. The best regions
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RYERSONRMG 200Brent BarFall

RMG 200 Chapter Notes - Chapter 2: Fgl Sports, Personal Grooming, Empowered

OC8045715 Page
24 Oct 2017
0
Charles dar(cid:449)i(cid:374)"s (cid:448)ie(cid:449): orga(cid:374)is(cid:373)s e(cid:448)ol(cid:448)e and grow on the daily basis of the survival of
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