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Textbook Notes for Janice Rudkowski

RYERSONRMG 400Janice RudkowskiFall

RMG 400 Chapter Notes - Chapter 4: Fashion Capital, Sql Server Reporting Services, American Apparel & Footwear Association

OC5334364 Page
18 Sep 2016
14
Marketing research - gathering, recording, and analyzing information about problems relating to the market, and uses many sources of procuring data. Us
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RYERSONRMG 400Janice RudkowskiFall

RMG 400 Chapter Notes - Chapter 5: Data Warehouse, Psychographic, Zip Code

OC5334364 Page
30 Sep 2016
5
Data can be collected and future data can be forecast (size of markets, age/status of a demographic); What can"t be predicted with certainty is the tas
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RYERSONRMG 400Janice RudkowskiFall

RMG 400 Chapter Notes - Chapter 3: Critical Success Factor, National Retail Federation, Arena

OC5334365 Page
18 Sep 2016
4
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