Chapter 13 Employment Communications.docx

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Seneca College
Business Administration - Accounting & Financial Planning
Business Administration - Accounting & Financial Planning EAC349

Chapter 13 Employment Communications “I have been out of job market for a while” Prove to potential employer you are up to date and motivated  Be active in professional organizations, attend meetings, read trade journals  Learn computer programs of your field  Find out your prospective employer’s immediate priorities – show you’ll contribute from day one  Relate your at-home experience to the workplace – dealing with unpredictable situations, building consensus, listening, raising money, making presentations  Create a portfolio of your work If switching fields, then show how experience relates to new field – include skills in your resume rather than just listing it chronologically “I was fired”  Deal with emotional baggage  Learn from experience – show you improved  Third, call the former boss who fired you and tell him to give you good recommendation since you will try to be better “No experience”  Take a fast food job and keep it  Volunteer – work hard so you may get to manage a budget, write fundraising materials etc.  Freelance – use skills for free (design brochures, create Web pages etc.)  Write – create a portfolio of ads, instructions or any document relevant for your field Finding Out About Employers and Jobs  Thinking critically and creatively is now one of the main skills sought after  Employer brands – attracts the best – focusing on employees including videos of them etc.  Social media and network of contacts critical when 24% companies relying less on third party employment websites and 80% on employee referrals  For summer jobs, don’t look online but contact the company  You need to know o The name and address of the person you should address – check ad, call the organization or visit its Web site o What the organization does and 4-5 facts about it – show how your work will help company meet its goals  Market share  New products, services etc.  Plans for growth or downsizing  Challenges  Corporate culture Information interviews  Give you specific information you can use to present yourself effectively  Create a good image of you in the mind of the interviewer who may remember you for other openings Ask these questions  What are you working on right now?  What is a typical day like?  Have duties changed a lot since you started?  Like and dislike about the job?  Thoughts what future holds for this kind of work  How did you get the job?  Courses, activities or jobs you recommend who wanted to do this kind of work? To tap into hidden jobs, go for referral interviews – an organized method of networking  Referral interviews – scheduled to learn about current job opportunities o Refer you to people who can tell you about job opportunities and enable the interviewer to see you can make a contribution to his/her organization  Once you have a referral, you call and say that someone referred you to talk to them. If they say they aren’t hiring, then just ask for advice about opportunities o If they don’t create a position, they still create referrals Preparing for information and referral interview  Think of good questions  Know something about the general field or industry  Learn a bit about the specific company Follow up with personal thank you cards – use specifics to show you paid attention and enclose revised resume Kinds of Resumes Resume: persuasive summary of your qualifications for employment Chronological resume  Summarizes according to timeline  Emphasizes degrees, job titles, dates  Use when o Education and experience logical preparation for the position o Have impressive job titles, offices or honors o Have good and steady progress to your position Skills resume  Emphasizes skills you have developed rather than jobs or dates  Functional resume: stresses individual areas of competence, accomplishment while subordinating work and educational experience  Targeted resume: highlights abilities and achievements relating to specific job target o Shows value you attach to the job  Evidence in form of concrete achievements described in action verbs  Use when o Education and experience not a usual route to the position o Changing fields o Want to combine experience from jobs, volunteer work and courses o Recent work history may create wrong impression How Employers Use Resumes  Use to decide who to interview – omit anything that creates a negative impression  Resumes are scanned or skimmed – scanned to match keywords and skimmed a person  Employers assume that letter and resume represent your best work  Interviewers reread your resume before the interview  After search committee has chosen an applicant, it submits resume to other people for approval Guidelines for Resumes  Average resume – 2 pages  Emphasize: relevant work experience, things you did that show your superiority over other applicants and are recent o Emphasize problem solving, organizational, interpersonal, communication skills o Use action verbs to emphasize your contributions o Give details to support claims o List relevant technical skills and knowledge o List relevant course projects, activities, jobs o Emphasize promotions, honors, achievements, experience with technology etc.  Include full time work – present low level jobs briefly to show dependability  Emphasize by putting it at the top or bottom of a page, giving it more space, setting it off with white space o Use bulleted list o Phrase in heading  Never use I  Verbs or gerunds (-ing words) more dynamic – use those  Enough white space to make it easier to read Organizing Part of a Resume a. *Name and Contact b. Career Objective c. Qualifications d. *Education e. Honors f. *Experience g. Activities h. References Can combine other categories except for education and experience If 7+ items under a heading, use subheadings Put strongest categories at the top and bottom of the first page A. Name and Contact o Name in big type o If 2 addresses, put them side by side o Include email, phone number and web page URL o Avoid buzzwords – fast-paced, motivated, dynamic, innovative, multitasker etc. B. Career Objective o Should sound like job descriptions o Brief – 2-3 lines – what do you want to do, level of responsibility you want o If entry level, won’t sound ambitious but if you talk about where you hope to be, then won’t sound as though you will do entry level work C. Summary of Qualifications o Show your knowledge of specialized terminology of your field and offer specific, quantifiable achievements o Relevant section of a target resume (after name and contact) – present tense to describe capabilities and past tense to demonstrate evidence i. Capabilities and Achievements – separate sections D. Education o First major category if you just earned a degree, degree desirable for the position or you lack experience o Later if need all of page 1 for skills & experience or lack degree that others may have o Option 1: list in reverse chronological order each degree earned, program, date, school, city, province of graduate work, short courses, certification courses, university/community college/school from which you transferred o Option 2: list basic information and then list courses that help you in the job E. Honors and Awards o Listings in recognition books o Academic honor societies – make clear not just social clubs o Fellowships and scholarships – include fellowship you couldn’t hold or no money o Awards given by professional societies or civic groups o Selection to provincial/nation teams F. Experience o Include unpaid jobs and self-employment if provided relevant skills o For functional or skills resume, subheadings will be skills or aspects of the job i. Under that combine experience from jobs, unpaid work, classes etc. o 3 subheadings in a skills resume – given enough detail for each i. From most important to least o In skills resume, list paid jobs under work history/employment at the end of the resume – don’t include details that already mentioned in “Experience” G. Activities o If worked for several years or have advanced degree (MBA), omit activities and put Professional Activities and Affiliations or Community and Public service o Include i. Volunteer work ii. Membership in organized student activities – important subcommittees, leadership roles iii. Membership in professional associations iv. Participating in organized activities that require talent or responsibility – sports, new student orientation o Major leadership roles under experience H. References o With full contact information – anticipates employer’s needs and removes a potential barrier to getting the job o Omit if current employer doesn’t know about job hunt – mention in letter that you will supply names of references if finalist for the job o One professor, one employer at least – at least 3 references o Jog person’s memory with copies of work you have done, resume o Tell the person what you want them to emphasize o If more than one year since you asked, ask again & tell them of recent achievements Online Resumes  Email job hunting etiquette o Don’t use current employer’s email system for job search o Set up a free, internet-based account for jobs o Avoid silly email addresses o Understand that email isn't confidential – No address or number on e-resume o Send individual, target messages o Write a simple subject line that makes good first impression o Prepare a resume that looks good on a computer screen o Use a plain text resume  To post resume online, use HTML in Word o Include email but no addresses and phone numbers o Links under name and email address to various parts of the resume o Link to other pages that provide more information about you (FB) but not org. o Be professional o Put strongest qualification right after name and email o Specify the job you want o Specify city and province for schools and employers o Use lists, indentations and white space for visual variety o Commercial and school sites offer list of applicants with phrase after each – Craft it to convince recruiter to take a look o Proofread Scannable Resumes To increase chances that resume is scanned correctly,  Use 12-14 font size  Left aligned instead o
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