PSYC 389 Chapter 7: PSYC389 CH7 Implicit Motives
27 Jul 2018
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Implicit motives are enduring, unconscious needs that motivate people"s behavior towards attaining specific social incentives. Implicit motives are implied or inferred from a person"s thoughts, emotions, and behaviors. Implicit motives can be identified by observing a person"s thoughts, emotions, and behaviors (picture story exercise - pse) Implicit motives: unconscious, not readily accessible, must be accessed indirectly. Explicit motives: conscious, readily accessible, verbally stated. Affiliation, achievement, and power, are not needs we are born with. Personal experience, socialization, opportunities, and demands create these acquired needs. Positive experiences organize our life around particular activities. Early associations between skill acquisition and positive emotions creates the basis of the need for achievement. Strong positive emotions during social encounters can lead to the need for affiliation. When a child experiences early situations of social power, a desire for power often continues throughout their life. How implicit motives, as acquired psychological needs, motivate behavior.
