PUB 350 Chapter 1-11: Merchants of Culture FULL
10 Apr 2017
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Intro five forms of capital and the sixth functions of a publisher. Any social arenas can be treated as a field in which agents and organizations are linked together in relations of cooperation, competition and interdependency. 4 reasons why the concept of field helps us to understand. It enables us to see straightaway that the world of publishing is not one world but rather a plurality of fields, each of which has its own distinctive characteristics. It enforces us to look beyond specific firms and organizations and makes us think instead, in relational terms. It calls our attention to the fact that the power of any agent or organization in the field is dependent on the kinds and quantities of resources or capital that it possesses. 5 types of resources are particular important in publishing fields. Accumulated financial resources to which publishers have access either directly or indirectly.
